Odd Folks Brewery is a London-based craft beer brand that blends sustainability with a love for the wonderfully weird. The identity leans fully into its name with a chunky, eccentric logo, playful packaging and a chorus of floating organic shaped graphics. Bold colours and tactile textures give the brand a lively, handmade feel. From cans to coasters, every touchpoint is packed with personality. The Odd People Beer Club ties it all together with a celebration of good beer, good times and odd ideas.